Video is a great way to express complicated ideas in a straightforward and memorable way. This makes it a valuable tool for many organizations, particularly those in education. Animated video can be used to inform people about initiatives, share public service announcements and accomplish much more. Since animated explainer videos use narrative and metaphor, complex lessons become accessible to viewers of all ages.
There’s a reason people tend to recall information better when it’s presented as a story. Stories often touch upon common knowledge, making it easier to integrate new ideas. The explainer video also utilizes brain science to swiftly present ideas in a memorable way. Video has the benefit of being fun to watch while simultaneously delivering information that the brain actually absorbs.