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April 2019
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18 AprilMobile App Explainer Video

Mobile App Explainer Video-The Definitive Guide 2019

by admin2 Comments

Video marketing is the latest trend in 2019 and you sure don’t want to miss this trend. So, read this article and learn how can Mobile App Explainer Video can help you in explaining your application to users.

What is a Mobile App Explainer Video?
The increased usage of Smartphone has witnessed a rise in the demand for creating applications. Many apps are released on a daily bases but only a few application get the recognization. Have you ever thought why some apps get the first place in preferences, while other apps get in oblivion. Well, it will be a good marketing strategy which always makes a difference. Though you have created an intriguing app if you fail to promote it wisely, your app will be a disaster and will not get any public attention. Therefore it becomes necessary for developing a mobile application explainer video. Here is an example.

https://youtu.be/9vyb6f9WlK4
Example of Mobile App Explainer Video

Having an Explainer Video for your application is a nice strategy! Are you looking for a cost-effective video animation company in India? A company which can make an engaging storyboard with creative animation. A company which can raise your video views than see this What is Konnect ME

What are the characteristics of Mobile App explainer video

1.If you believe that there no need to make long explainer video than you might want to reconsider your decision. The main reason is the user won’t spend more than a minute or two in watching the video. So the challenge is to make your user understand your app within one minute.
If you are requesting to install your mobile app. You need to make your explainer video which is to the point, having amazing visuals with the appeal. If you are good at conveying your customer you can see the download increased within a couple of minutes.

2. Animated Videos have become the trend Nowadays
Animated videos have been increasing because of its look and feel. The way it conveys the messages to the target audience. Another study has found out that 40% of the user will download the mobile app if they found the video interesting. It is a sure thing that this will boost the developers.

3. One of the main features of a this is that video can convey your message making it more powerful and can get you maximum ROI. It can give you good returns and helps to spread the message within a short time.

Benefits of Mobile App Explainer Video

Benefits of Explainer video

  1. It’s the correct way to inform your targeted customers about your mobile app. Rather than writing long notes, just make a video and explain them in a creative way.
  2. Mobile App Video has the potential to go viral on social media platform thus increasing brand awareness.
  3. Video marketing is the latest trend and people loved to see a video and visual content rather than reading a long description.
  4. Through your interactive video, you can easily highlight your call to action in an effective way.
  5. Through Video, you can hit two birds with one stone you can pitch your app and also an interactive video to explain it.

Now let’s Conclude
The Mobile App Explainer video is a great marketing tool to have in your arsenal. There is no denying that it will promote your mobile application in a very creative way and also will reach far more audiences. However, you need to have good video content and a great story so that user will be amused and will surely buy or download your app.

So now you came to know that Mobile App video can help you in creating a good storytelling video. It will all depend on the message you convey and what kind of “Call to Action” you generate from your audience. You can check our Mobile App Explainer Video Playlist on Youtube. If you are still looking for a mobile app explainer video company in India or video animation company in India, Mobile App Explainer company or Mobile App Video service and want any support in planning or creating a Mobile App explainer video, contact us on 

  1. Email Us – 

    hi@konnectme.video

     
  2. Contact Form – https://konnectme.video/#cr-contact

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04 April2D Animation Video

What is 2D Animation video and its benefits?

by admin8 Comments

Eager to know what is a 2D animation video and its benefits? Nice move! Do you want to add a 2D Animation Video to your marketing campaign? Go through this article and learn how this engaging and informative video format can help you enhance your marketing campaign in an amazing way! If you are looking for 2D animation company in India, you can always rely on us.

What is a 2D Animation Video?

2D Animations video is a great way to create engaging and explainer based content. Video can be used in various storyboards like explaining Corporate Companies, Educational Institutes, Medical Marketing, Healthcare agencies, and Mobile Applications. 2D animations videos are clear, concise and highly engaging content. Konnect Me Video team understands all of the components needed to create high-end corporate animations, motion graphics, and explainer videos that will achieve your communication objectives.

What are the characteristics of 2D animation video ?

  • 2D Animation: 2D animation creates movement in a two-dimensional space.
  • Work in the field of 2D animation requires technical as well as creative skills, the more creativity, the perfect animation it would be and it will be easy to convey the message.
  • 2D animation focuses on creating a character, storyboards, and backgrounds in two-dimensional environments.
  • The figures in the 2D animated video can move up, down, left or right. 2D animation uses bitmap and vector graphics to create, edit the animated objects.
  • 2D animated videos can be used in tv commercials, advertisements, films, promos or websites.
  • We see a lot of 2D animation in today’s online campaigns and Service/Product sites, there are many reasons behind this. However, it simply depends on your desired goals for your social marketing campaign and the Call to Action you desired from your target audience.

What are the benefits of 2D animation videos?

Main reasons for 2D animation being so attractive are as follows. There are many well established 2D animation styles, having their own unique style and taste. This allows a lot of creative freedom with many animation styles.

As a result, it can be followed and customized accordingly eg. anime, stick figures, digital cutouts, etc.

  • 2D animation has got easy storyboard and it can be produced faster considering the time to market and many other business difficulties it has got upper hand in comparison to 3D animation.
  • Even simple 2D animation which has got a good story concept, screenplay, and perfect execution will leave the audience mesmerized.
  • 2D animation works great if you want to present interesting characters, concepts and storyline.
  • 2D is cheaper and faster to produce, considering time constraints and many other issues. It has got an upper hand in comparison to 3D animation.
  • From the social marketing perspective, you would need is a good narration and a convincing storyline leading to a ‘call to action’ CTA. This leads to higher levels of conversions.
  • Low production cost  it is cheaper in comparison to 3D animation. The software which is required for 3D animation is more expensive. Therefore 3D animation can cost 5-7 times more than 2D animation.
  • Simple and less complex 2D animation involves lesser steps in the design process. So it is easier to produce when compared to 3D animation.
  • 2D animated videos can be changed easily as the process is less.
  • It gives less importance to the entertainment factor of design and focuses more on delivering the message. This makes 2D animated videos perfect for explaining your Product, Service, Mobile App or Business.

So now you came to know that 2D animation video can help you in creating a good storytelling video. It will all depend on the message you convey and what kind of “Call to Action” you generate from your audience. You can check our 2D Animation Video Playlist on Youtube.

If you are looking for 2D animation company in India ,2D animation company or 2D animation service and want any support in planning or creating an explainer video, contact us on 

Email Us – hi@konnectme.video
Contact Form – https://konnectme.video/contact/
YouTube Channel – https://www.youtube.com/c/KonnectMe

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01 AprilExplainer Videos

Benefits Of Animated Explainer Videos in 2019

by admin110 Comments

Eager to know what is an Explainer video and its benefits? Do you want to add an Explainer Video to your marketing campaign? Go through this article and learn how this engaging and informative video format can help you enhance your marketing campaign in an amazing way!

What is an Explainer Video?ïŧŋ

An Explainer Video is a short animated video which focuses on explaining the product or service of the business. Video explains in a simple and engaging way by using audio and visual which will grab the audience’s attention. Explainer Video can be informational and promotional which will explain the company’s product or service, what their company offers and how can it be helpful to their customers.

How Do Explainer Videos work?

Animated Video always triggers the brains due to the use of vibrant color and also increases memory retention. According to one study video is the most ideal medium for providing any kind of information as it triggers both sound and visual senses. Video increases retention rate and overall information. More than 1 billion are the unique visitor on YouTube, which is more than 6 billion hours of video watched. All the business houses can tap into this ever-growing field and can create an explainer video to explain their ideas.

What makes Explainer Videos different from any other video? Check out!

Short: Explainer video tends to be short and to the point (90 seconds is the average)
Simple: Explainer video gives a simple and straight message using “What”, “Why”, “When”, “Which” and “How”. The focus is on the target audience and their problem. Video made to meet the target audience and their needs to to make them understand the product and service of the company.
Colors: Vibrant colors used for look and feel of the brand identity and recognition.
High-Quality Video: The video having a high quality will stand out from the competition and will achieve the desired result.
Colorful Animated Characters: Explainer Video tend to use animated characters for establishing a strong connection with desire audience.
Music: Explainer Videos have music and sound effect according to the genre of the video which helps in storytelling and engaging the targeted audience.
Professional Voice-Over: Often explainer video will have a professional voice over which will speak and explain the video contents.
Tip: when making an explainer video, it’s very important to make it customized according to the target audience’s needs. Watch this example of a custom explainer video that Konnect Me Video made for a Digital Marketing Agency.

Benefits of having an Explainer Video

Now that you know what is an explainer video, now let’s talk about its benefits. How can explainer video promote your product or service? We have listed some key benefits to improve your marketing strategy.

1. Explain your business idea in 1 minute:
Explainer Video is great to explain your product or service in a few seconds, they can easily grab the audience’s attention. According to research if the explainer video is placed on the homepage then your average time can be increased by 1.5 minutes.

2. Increase your Online Presence

explainer-video

If you want your visitors to stay more on your page/site than you should add video content. Video Content can be shared across all social media platforms which helps in increasing social media presence.

3.Increase Conversions

character-animation

Explainer Videos are catchy and can be appealing which encourages people to keep on watching. The audience can easily understand the message you want to convey. Its very good to grow conversion and explainer video can grow by 25% on average.

So now you came to know that an explainer video can help you in creating awareness, curiosity, consideration, and decision. It will all depend on the message you convey and what kind of “Call to Action” you generate from your audience. Next time don’t forget to use explainer video in your marketing strategy. You can check our Explainer Video Playlist on Youtube.

If you are still looking for an explainer video company in India, an animated explainer video production company in India or video animation company in India. If you want any support in planning or creating an explainer video, contact us on

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